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The Helpful Content Blog
B2B marketing news, notes and tips for the life sciences, manufacturing, software and beyond.
Marketing Data
Email Marketing Benchmarks: A Guide for B2B Manufacturers
February 1, 2024
Marketing Strategy
Building a Better SaaS Product: Tips from an Expert at Unbounce
June 25, 2020
How to Pick the Right Yoast Focus Keyphrase
June 19, 2020
Content Marketing
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PR
How to Be a Publisher on HARO [Get Expert Content]
June 5, 2020
Marketing Strategy
How to Build a SaaS Partner Program: Lessons from the Experts
June 4, 2020
Content Marketing
How Often Should I Update My Blog? [Guide for B2B Content Marketers]
June 3, 2020
Content Marketing
4 Questions to Jumpstart Your Content Planning Sessions
May 27, 2020
SEO
The 6 B2B SEO Information Sources We Read Every Day
May 26, 2020
Content Marketing
Producing Audio Marketing Content: 5 Things You Need
May 19, 2020
| 5 minute read
Marketing Strategy
Digital Advertising Targeting: How Specific Should Your Audience Be?
May 19, 2020
Marketing Technology
Four Things You Didn’t Know Unbounce Could Do
May 5, 2020
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