Andrew Stanten

Andrew Stanten co-founded Altitude Marketing in 2004. As CEO, he ensures the right people are on board, delivering world-class marketing services to Altitude’s global client base, and staying true to Altitude’s mission, vision and values. Andrew possesses an innate ability to process, organize and summarize massive volumes of client and market information and turn it into actionable, strategic thinking. This enables Team Altitude to get smart about a company quickly—and develop winning, integrated approaches that vault clients into a position of prominence and strength. Andrew graduated from Syracuse University and earned his MBA from Lehigh University.
Logo vs. Brand: Understanding the Difference [Updated for 2023]

Logo vs. Brand: Understanding the Difference [Updated for 2023]

Your logo is not your brand. But it IS reflective of your brand. Here's how to build both and get…

1 year ago

Leadership Lessons for B2B Companies: What I’ve Learned in 18 Years

Altitude Marketing turns 18 this year. In that time, we've learned a few things ... like these 9 leadership lessons…

2 years ago

Launching a New Product: 7 Steps to Make Sure You’re Ready

Developing a new product and ensuring its successful launch are two very different undertakings. Here's how to ensure your hard…

2 years ago

B2B Competitive Analysis: 14 Metrics to See How You Stack Up

Learn how to identify gaps and opportunity in the marketplace with our guide to running a B2B competitive analysis.

3 years ago

Dishonest B2B Email Marketing: Gaslighting Won’t Work

A new disturbing trend in email marketing is … gaslighting. And it's not going to work.

3 years ago

The 4 Mistakes Leaders Make During Difficult Times (And How To Fix Them)

Times are tough right now – and mistakes are almost inevitable. Here are the 4 biggest mistakes business leaders make…

3 years ago

3 Tips for Agency Leaders During a Pandemic

Fear of the unknown can drive companies into the ground if their leaders allow it. Here are 3 tips to…

4 years ago

We’re on the Chief Marketer 200 List of the Top U.S. Marketing Agencies

A bit of self-promotion among our normal tips and hints: Altitude is on the 2020 Chief Marketer 200.

4 years ago

Reaching New Heights: Altitude Earns a Spot on the 2019 Inc. 5000 List

Today, Altitude Marketing was named to the Inc. 5000 list of the fastest-growing independent small businesses in America.

5 years ago

10 Questions to Ask When Hiring a Marketing Agency

Hiring a marketing agency may be the best option for your company. In this post, we'll review 10 things that are…

5 years ago