Marketing Technology

B2B Marketing Automation: The Best Tools and Tactics for 2024

B2B Marketing Automation: The Best Tools and Tactics for 2024

For B2B organizations, marketing automation serves as a game-changing strategy for streamlining processes, enhancing efficiency, and driving results. As businesses…

1 week ago

The Evolution of User Interface Design in B2B Software

The evolution of user interface (UI) design in B2B (business-to-business) software solutions has been a dynamic journey marked by continuous…

3 weeks ago

Marketing Automation for Lead Generation: A Guide for B2B Manufacturers

In the world of B2B manufacturing, lead generation is largely a manual process. Advanced manufacturers in all sectors still rely…

4 weeks ago

Watch Now: How GenAI Has Transformed Search Advertising (And 3 Practical Ways to Use It)

Copywriters, you may want to cover your ears for this hard truth about search advertising–-Words are losing relevance. Google’s SEM…

1 month ago

How Marketing Technology Can Boost Manufacturing and Industrial Sales: A Complete Guide

In the B2B world of advanced manufacturing (construction, agriculture, mining, and utilities), sales cycles are long, and average contract values…

2 months ago

5 Ways to Use Marketing Automation to Improve Team Efficiencies in 2024

In marketing, there are a lot of moving parts. Here's how to use marketing automation to save time, reduce errors,…

5 months ago

Here’s a 2023 Unbounce Coupon Code (35% Off + Free Trial)

If you're thinking about trying Unbounce, you're in luck! Here's 35% off an annual subscription, just for using a link.

1 year ago

What’s New with Low Code, No Code in 2022? [PODCAST]

Emerging in 2022 as a top marketing automation and web design trend: low code, no code. In this episode, Alex Burdine,…

2 years ago

Email Marketing Trends in 2022 [PODCAST]

In this episode, learn the top email marketing trends of 2022: what's new, what's old and why we need to…

2 years ago

Top 5 Best Email Marketing Practices to Follow in 2022

Email marketing has come a long way since it started almost 45 years ago. So, where are we with email…

2 years ago