Sales

How Marketing Data Drives Sales Performance and Revenue Growth

How Marketing Data Drives Sales Performance and Revenue Growth

When you work in a highly technical industry with a finite, concentrated amount of specific leads and long sales cycles,…

2 days ago

How to Align Sales and Marketing for B2B Success

There's a line often drawn between sales and marketing. After all, both have distinct roles, activities, and goals. At the…

2 months ago

How to Measure and Improve B2B Customer Lifetime Value

B2B Customer Lifetime Value (CLV) is greatly enhanced by nurturing relationships with existing clients rather than focusing primarily on attracting…

3 months ago

Building a Sales Funnel in B2B Manufacturing: A Guide to Track Leads and Boost Conversion

Manufacturers build. But before they break ground, they have to sell. With complex, multi-layered projects and contracts that exceed six…

3 months ago

10 Types of B2B Sales Content for 2024

This post will explore the ten types of content B2B sales pros must master to stay ahead of the competition…

6 months ago

10 Tips for Creating a Winning B2B Sales Deck

Discover the winning formula for crafting a compelling B2B sales deck with our 10 expert tips. Elevate your presentations and…

7 months ago

5 Most Effective B2B Sales Techniques Leaders Need to Know in 2024

You've reached your buyers with compelling marketing tactics – now close the deal with these 5 B2B sales techniques.

7 months ago