Director, Marketing Research
Amanda is an empathic listener with a talent for uncovering and polishing the core messages that will resonate best even in highly technical spaces.
With a long history of working in the space between marketing and editorial, Amanda firmly believes putting the target audience at the heart of content strategy is the key to making sure those messages are heard, understood — and acted on.
Amanda manages Altitude’s team of writers and editors, ensuring clients’ brands are communicated clearly through quality thought leadership and cohesive verbal messaging. The ultimate goal: To raise visibility and capture market position.
When she’s not brainstorming editorial concepts for clients or working with the writers, Amanda still puts pen to paper (or fingers to keyboard) and creates compelling, relevant, share-worthy content that helps put clients on the map and turn leads into buys.
Amanda is a graduate of Susquehanna University and a fierce mama bear to son Rowan (future FBI agent) and daughter Rhys (budding scientist). When she’s not in the office, she’s usually barefoot in her garden, buried in a book, or wandering through the woods with her husband and kids.