Claire Brucher

7 B2B Content Marketing KPIs You Should Be Tracking

7 B2B Content Marketing KPIs You Should Be Tracking

Want a better understanding of your marketing effectiveness? Be sure to look at these seven B2B content marketing KPIs every…

3 years ago

B2B Blog Checklist: 7 Things to Do Before You Hit ‘Publish’

Before you hit publish on your blog post, do these 7 things to ensure optimal performance.

4 years ago

B2B Email Analytics: Reading Your Report the Right Way

To know what is or isn't working, keep an eye on your B2B email analytics. Follow these 3 steps to…

4 years ago

3 Types of B2B Emails You Should Be Sending in 2021

It's one thing to send stuff. It's another to send effective B2B emails. Here are the 3 types to use,…

4 years ago

How to Be a Publisher on HARO [Get Expert Content]

Every PR professional uses HARO as a source. But if you run a popular blog, you can be a publisher,…

4 years ago

Write the Perfect Ad Line with These 4 Easy Steps

The pressure to write an awesome line can be overwhelming. Here, we break down one simple copywriting exercise that will…

4 years ago

A Content Marketer’s Guide to Beating Writer’s Block

The success of any marketing initiative relies on producing plenty of content and copy. If you’re a content writer with…

4 years ago

13 Must-Have B2B Content Marketing Tools

Still writing in Word? What are you doing with your life? These 13 B2B content marketing tools will change your…

4 years ago

Content Writing vs. Copywriting: What’s the Difference and Why Does it Matter?

Content writing vs copywriting: the difference is significant. The success of your marketing efforts depends on it.

4 years ago

6 Types of B2B Blog Posts Guaranteed to Get You More Traffic

Writing good business-to-business content is hard. But with a list of templates to fall back on, things get much easier.…

4 years ago