Somera Road Hires Altitude Marketing for PPL Plaza Repositioning

Altitude Marketing, a Lehigh Valley B2B marketing agency, has recently joined an exciting project: the rebranding of the PPL Plaza in the heart of Allentown, Pennsylvania.

Somera Road, Inc., a real estate investment firm based in New York, acquired the PPL Plaza in April and has hired Altitude Marketing to help with many efforts, including a new name for the plaza, a new logo and a new website.

For more information, read the full article by The Morning Call.