How Does Search Advertising Work? A Marketer’s Guide to the Basics of Google PPC
Pay-per-click advertising sounds simple. It is most definitely not. Here is how PPC really works in 2019.
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B2B Marketing Blog
Reaching New Heights: Altitude Earns a Spot on the 2019 Inc. 5000 List
Today, Altitude Marketing was named to the Inc. 5000 list of the fastest-growing independent small businesses in America.
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B2B SEO: Best Practices & How to Apply an Integrated Approach
Learn how to spot bargain-basement B2B SEO providers, create great content and integrate your SEO efforts with the rest of your marketing mix.
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The Diary of an Intern: Jessika Parra
Intern Jessika Parra reflects on what she learned during her time at Altitude Marketing, and how her experience will assist her in future endeavors.
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Digital Marketing for CEOs: The Guide to Macro-Management
The expert’s guide to how executives should manage their PPC and digital ads. These 5 do’s and 5 don’t tell you what you need to know.
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Our 54 Favorite B2B Marketing Acronyms
Confused by jargon? Check out the 53 most common acronyms you’ll come across in B2B marketing and advertising.
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Sample Buyer Persona: What B2B Marketers Need to Include
B2B buyer personas don’t have to be complicated. Here’s a sample format you can use to quickly arm your sales and marketing teams.
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Can I See Who Visits My Website? (No … But You Can Come Close)
Every marketer would love to be able to see who visits their website. That’s not realistic. But there ARE ways to get some data.
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What’s Your Biggest B2B Marketing Challenge in 2019?
We asked 9 professional marketers about their biggest B2B marketing challenges. Here’s what they had to say.
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Hey, Here’s an Ownr Coupon Code ($50 off)
If you’ve been thinking about registering or incorporating your business using Ownr, here’s a free gift: $50 off just for signing up.
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My YoastCon Experience and Top Takeaways for Marketers
This winter, I packed my bags, dusted off my passport and headed to the Netherlands for the third annual YoastCon. Here are some top takeaways for marketers.
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10 Questions to Ask When Hiring a Marketing Agency
Hiring a marketing agency may be the best option for your company. In this post, we’ll review 10 things that are essential to consider.
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