Altitude Marketing, an integrated marketing agency serving technology-focused B2B companies, continues its learning series this month at the Durham Chamber of Commerce. This month’s session will focus on social media for small businesses and is slated for Wednesday, Oct. 29 from 8:30 – 10:00 a.m. EDT at the Chamber of Commerce.
Rebecca Sipes, Altitude’s director of client engagement in the company’s Research Triangle Park office, will lead the session.
“In today’s business environment, social media is no longer optional,” said Sipes. “But that doesn’t mean that all businesses need to take on all forms of social media. While Facebook, for instance, may make sense for one company, it may not make sense for yours. In Altitude’s next session, we’ll provide some case uses for different platforms and also discuss best practices.”
During the Oct. 29th session, attendees will learn:
- How to choose the social media platform/s that are right for your business;
- How content plays an important role in engaging customers and prospects; and
- How to maximize time spent on social media with tools and tactics.
About Altitude Marketing
Altitude Marketing, a full-service, integrated marketing firm, serves the unique needs of technology and life science-oriented B2B companies from early-stage to established. Altitude is headquartered in Pennsylvania’s Lehigh Valley, near Philadelphia, Princeton and New York, and within driving distance of Boston and Washington, D.C. We also have a satellite office in Research Triangle Park, N.C.