Altitude Marketing Helps Bring National Attention to Ben Franklin Technology Partners

Altitude Marketing: The Global Leader in B2B Marketing

The Ben Franklin Technology Partners (BFTP) statewide network today received high honors when the Director of Legislative and Intergovernmental Relations, U.S. Department of Commerce, Economic Development Agency, Patty Sheetz, with the 2008 Excellence in Economic Development Award for Technology-led Economic Development.

The award recognizes Ben Franklin Technology Partners‘ commitment to sound, research-based, market-driven economic development in helping grow the local economy. Ben Franklin Technology Partners has been an Altitude client since 2004.

“Excellence Award winners represent the best and brightest in 21st century economic development and they exemplify the importance of building the regional strategies needed for American communities to succeed in the global marketplace and create higher-skill, higher-wage jobs. We congratulate Ben Franklin Technology Partners and commend them for their excellent work,” said Sheetz.

Nominations were solicited nationally and evaluated by a prestigious panel of experts. Altitude Marketing worked with BFTP to prepare and submit a nomination that effectively demonstrated its excellence in technology-led economic development and the important role of linking universities, industry and technology transfers.

The persuasive narrative produced by Altitude propelled BFTP to its first award in this annual competition by substantiating BFTP’s success in meeting and exceeding the five specific nomination criteria: market-based and results driven; strong organizational leadership; advances productivity, innovation and entrepreneurship; looks beyond the immediate economic horizon, anticipates economic changes and diversifies the local and regional economy; and demonstrates a high degree of commitment.

About Altitude Marketing

Altitude Marketing, located in Emmaus, PA, provides a wide range of expert integrated marketing services, including planning, design, writing, production and ongoing management for print media, advertising, PR, web development and electronic communications. Altitude Marketing clients appreciate our big picture approach to communications. We lead with research, analysis and planning-and follow with compelling writing, beautiful design, leading-edge technology and cost-saving project management.