Altitude Marketing Hires New Manager of Editorial Services
Altitude Marketing continues its growth with the hire of Adam Smartschan into a new position: Manager, Editorial Services.
The position was created in response to Altitude’s continued growth and client demand for ongoing content creation.
Adam’s responsibilities at Altitude include writing, editing and repurposing copy for advertisements, press releases, e-newsletters, trade articles, print collateral, website content, case studies, video scripts and more. He will also be instrumental in initial branding efforts, leading client interviews to extract marketing messaging about the companies, their products, processes and customers.
“We’ve always prided ourselves in hiring the best people with a high level of experience and expertise,” said Stan Zukowski, Altitude’s Vice President, Creative Services. “Adam has an extensive background in writing for both digital and traditional platforms. He knows how to get to the heart of the matter quickly and create top-quality content on tight deadlines.”
Adam is a Lehigh Valley native and graduate of Northeastern University in Boston. In addition to volunteering for the World Affairs Council of New Hampshire, he has worked for publications such as The Morning Call, The Patriot Ledger, the Cape Cod Times and Metro.