Altitude Marketing, an integrated marketing agency serving technology-focused B2B companies, is pleased to announce that Drew Frantzen has been promoted to director, web services. Frantzen previously served as manager, web services, and has been with Altitude since 2014.
“Best practices in web development changes at a rapid pace and it’s our responsibility to keep up with those changes so that we’re able to provide our clients – who rely heavily on their website as a primary marketing tool – with current, relevant feedback and recommendations,” said Andrew Stanten, president, Altitude Marketing. “While Drew will continue to lead website development for clients, we’ll be relying even more heavily on him to proactively share the latest and greatest website development best practices, while also working with Altitude leadership to identify opportunities to impact our bottom line for the better.”
In his new role, Frantzen will continue to bring website concepts to life through design and programming. He will work closely with the graphic design, editorial, programming and build teams to produce and launch finished product of the highest quality. He will also be responsible for managing Altitude’s hosting environment and for many internal IT support needs.
Frantzen previously served as the art director at First Generation in Allentown, Pennsylvania where he managed designers and was directly involved with creating, developing and maintaining websites and online advertising, along with numerous other functions that aided in the functioning of the art department. As a graduate of Kutztown University, Frantzen earned a bachelor’s degree in communication design with a double concentration in graphic design and illustration.
About Altitude Marketing
Altitude Marketing, a full-service, integrated marketing firm, serves the unique needs of technology-oriented B2B companies. Altitude is headquartered in Pennsylvania’s Lehigh Valley, near Philadelphia, Princeton and New York, and within driving distance of Boston and Washington, D.C.