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Altitude Marketing has promoted Phil Baily to Manager of Website Content, a strategic move that strengthens the agency’s ability to support its growing roster of global life sciences, manufacturing, and enterprise technology clients.
In his new role, Baily will lead website content development for Altitude, improving production processes, overseeing planning and execution, and ensuring client website content has what it needs from a brand, subject matter, and SEO perspective. He will work closely with Altitude content writers, designers, and digital advertising experts to create websites that drive measurable, sustainable results for clients.
Baily, a gifted technical writer and editor, started his Altitude career as a Content Marketing Coordinator and, later, Specialist. Prior to joining, he honed his skills at Ideal Concepts and Hibu (formerly Yellowbook), a digital marketing agency serving small businesses. He holds a bachelor’s degree in English – Professional Writing from Kutztown University.
“For over four years, Phil has been a steady force for our clients, and I couldn’t think of a more capable person to take on this role,” said Claire Brucher, Director of Brand Messaging and Content Marketing. “Effective website content is as much a science as it is an art. Phil delivers both. He’s not only a skilled writer but also a methodical, detail-oriented, and passionate content strategist. As websites and SEO continue to grow more complex, this new role reflects our ongoing commitment to staying ahead of the curve.”
Baily remains a key asset to Altitude’s team of 40 full-time employees at the company’s headquarters in Emmaus, Pennsylvania. His new role reflects the agency’s continued growth, and dedication to career development which has earned it a place on the Inc. 5000 list of Fastest-Growing Companies in America for four consecutive years.
