The new website is designed with the customer in mind.
Altitude is pleased to announce the launch of a new website for client TryDye. The homepage showcases TryDye’s innovative product, custom tie dye kits, through video, animated stills and a photo gallery of customer photos.
Ordering is a snap with the KitBuilder, which allows customers to hand-select their own custom kit, choosing the color combinations and cloth items to dye.
KitBuilder is an interactive checkout system Altitude created for TryDye. Through a series of steps, the customer can pick a variety of clothing, sizes, items, and colors they want included in their tie dye kit. The total amount of the order is shown throughout each step of the process and before checking out, the customer can review what they chose and edit the kit if necessary.
“We designed KitBuilder to make the checkout process fun and easy for a wide variety of audiences,” said Justin Scheetz, Lead Designer and Developer at Altitude. “It skips the standard long tedious form and makes the kit building process intuitive and interactive.”
TryDye’s kits are completely customizable, making them ideal for parties, school events, camps and more.
