Adam Smartschan, Chief Strategy Officer at Altitude Marketing, gained experience with analytical thinking and out-of-the-box solutions early in his career. In an unscripted podcast with Mind Your Own Marketing Business, he shares some of the most useful tools for a data-driven B2B marketing agency that support the vision of strategic thinking.
“The core of everything we do is strategy. That’s something that almost every agency will say, but for us, it’s true in spades,” says Adam during the podcast. “Our clients are making an investment in us, in our relationship and in themselves, so early on we focus on building the brand, as well as the long-term plan and the strategy for the brand.”
Listen to the podcast here.