Altitude Marketing, an integrated marketing agency serving technology-focused B2B companies, the life sciences and manufacturers for more than 18 years, recently promoted Jack Carnahan and Phil Baily to Content Marketing Specialist.
In their new role, Carnahan and Baily are responsible for the development and execution of B2B content strategies uniquely tailored to clients’ brand and business needs. All of which help Altitude account teams provide the best service possible for their clients.
“B2B content writing requires hard won experience and a highly specialized skill set,” said Jeff Kotran, VP, Demand Generation for Altitude. “Over the past year plus, Jack and Phil have proven themselves in this regard, and not just as writers but as brilliant communicators and strategists as well. We’re so excited to promote them but rest assured that no one is happier or will benefit more from this than our clients.” He added, “Altitude continues to experience tremendous growth – fueled by an enviable client retention rate. This is a direct result of the high-impact, high-quality, results-focused work and can-do attitude of team players like Jack and Phil.”
Before joining Altitude, Jack Carnahan developed his skills in consumer and digital marketing at Miracle Ventures, an e-commerce retail company, and Rodale, Inc. Carnahan holds a bachelor’s degree in psychology and minors in marketing and creative writing.
Phil Baily is a detailed and driven writer and editor with a passion for creating compelling content. He brings experience from previous roles at Ideal Concepts and Hibu. Baily holds a bachelor’s degree in English – Professional Writing from Kutztown University.