Altitude Marketing, an integrated marketing agency serving technology-focused B2B companies and manufacturers for more than 15 years, expanded its team to support its growth and the continued practice of promoting from within. The client engagement team is bolstered with the addition of Beth Balch and the promotion of Lindsey Davis, both Client Engagement Managers. Kyle Krajewski advanced to Digital Marketing Specialist, and Sally Reigle joined the team as Graphic Designer.
Balch brings her communication and project management skills to Altitude from Lutron Electronics, where she was in the ecommerce and retail marketing division. She was Lutron’s primary liaison for key accounts such as Home Depot, Lowe’s and Amazon, and she implemented and managed digital projects. Balch received an associate degree in business administration from Northampton Community College and a bachelor of business administration degree from Temple University’s Fox School of Business and Management.
Davis joined Altitude in 2017 as an intern and was hired as a coordinator of social media, public relations and events. She advanced to Content Marketing Specialist in 2019 before being named a Client Engagement Manager. In her new role, she develops and maintains client relationships, manages projects and communicates results. Davis earned her bachelor’s degree in communications from Liberty University.
Krajewski joined Altitude in 2019 as a Digital Marketing Coordinator, after completing an internship with the agency. As Digital Marketing Specialist, Krajewski works with clients to advance lead generation through digital initiatives. Krajewski received a bachelor’s degree in marketing from Kutztown University.
Reigle comes to Altitude from Fanatics, where she was a production artist. Previously, she was a graphic designer/junior art director for First Generation. As a graphic designer at Altitude, Reigle handles client design and art projects. Reigle received her bachelor’s degree in graphic design from Mansfield University.
“I am proud of the talented team members we have assembled at Altitude, who are helping us deliver positive results for clients,” says Andrew Stanten, president, Altitude Marketing. “Altitude’s innovative, data-driven marketing solutions and our work culture allow us to attract and retain top-notch talent like Beth, Sally, Kyle and Lindsey. Altitude has made a commitment to our current and future clients with the depth of skill and strong work ethic that our entire team brings to each project.”
Altitude Marketing’s commitment to “do things differently” for its technology, life sciences and manufacturing clients was acknowledged this past year by these honors: Inc. 5000 list of America’s Fastest-Growing Private Companies ; a Fastest Growing Company (Lehigh Valley Business); a Small Business of the Year finalist (Lehigh Valley Business); and the 2020 Chief Marketer 200 list (CM200). In addition, Altitude’s President Andrew Stanten was recognized as the Lehigh Valley Business Executive of the Year.