Skip to content
Altitude Marketing has added Senior Digital Marketing Manager, Kathryn Minzola as the agency’s latest strategic hire to expand our ability to serve a roster of global life sciences, manufacturing, and enterprise technology clients.
In her role, Minzola will serve as a senior digital marketing strategist and tactician, with a mission to increase qualified leads for clients in niche B2B sectors. Minzola comes to Altitude with over 10 years of digital marketing experience, with specific expertise in the life sciences and media buying.
She began her career after earning a bachelor’s degree in Business Administration from DeSales University in 2014. She started at The Morning Call as a digital sales planner, managing media placements and campaign performance. She then joined Keenan-Nangle as a media buyer, working with traditional and digital media placements for clients. Most recently, she served as Director of Digital Marketing and Analytics at The Bracken Group, a life sciences marketing and consulting agency, where she led account management and digital strategy and execution.
“We’re thrilled to have Kathryn join the team,” said Jeff Goldenberg, Vice President of Digital Advertising at Altitude Marketing. “With more than a decade of hands-on digital marketing experience—particularly in life sciences and media buying—she brings a level of strategic insight and executional expertise that will elevate our work. Kathryn’s proven track record in driving measurable results makes her an invaluable asset as we continue to scale and deliver exceptional outcomes for our clients.”
Minzola joins Altitude’s team of nearly 40 full-time employees at the company’s headquarters in Emmaus, Pennsylvania. Her new role reflects the agency’s continued growth, which has earned it a place on the Inc. 5000 list of Fastest-Growing Companies in America for three consecutive years.
