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The 6 Best Contract Manufacturing Marketing Agencies
Contract manufacturers need a marketing agency that specializes in precision audience targeting, supremely technical products, and long sales cycles. Here are the top five from around the world, chosen by our team of marketing experts.
Contract manufacturers can't hire just any marketing agency.
Your industry is complex, your audience specialized, and your products enormously technical. That means a generalist marketing agency does not have the knowledge or processes to understand your business quickly or effectively.
You need an agency that knows contract manufacturing. One with the experts and experience to target and influence your difficult-to-reach and even-harder-to-influence customers. Whether you need to reach procurement at OEMs or you need to target engineers upstream in their product development roadmap so you can integrate into their design process, you need a marketing partner who knows how your business works and who to target.
What follows are our picks for the top six contract manufacturing marketing agencies, including our methodology, each company’s strengths, and big-picture considerations when choosing a manufacturing marketing partner.
The Best Marketing Agencies for Contract Manufacturers
Methodology: How We Picked the Best Contract Manufacturing Marketing Agencies
We evaluated dozens of manufacturing marketing agencies, ad agencies and marketing companies to build this list. Likewise, we looked at nearly a dozen individual factors, including marketing skills, manufacturing-specific client base, SEO and SEM footprint, marketplace reputation and brand quality. The best agencies should be highly visible in marketing channels, have plenty of loyal clients, and demonstrate clear understanding of manufacturing subject matter. We believe this list of the best contract manufacturing marketing agencies showcases the best of the best in your industry.
Best Overall Contract Manufacturing Marketing Agency: Altitude Marketing
Google Reviews Rating
At a Glance
- HQ: Emmaus, Pennsylvania
- Specializes In: Full-Service Integrated Marketing, Lead Generation, Branding, SEO, Web Design, PPC
- Top Contract Manufacturing Clients: Wuxi AppTec, Alphia, TaikiUSA, American Nutrition
- Markets Served: North America, Europe, APAC
- Website: https://altitudemarketing.com
Altitude has served contract manufacturers for 20 years, attracting a client profile of global and national corporations from OEMs to medical device manufacturers to motion control specialists. With an average client-retention rate of 3.6 years (two years longer than the industry average), Altitude excels at synthesizing complex ideas and influencing niche decision makers.
The fully integrated agency specializes in building lead generation strategies and pipeline growth tactics for companies with long sales cycles and large average contract values. The full-time and in-person team of 35 is based 90 minutes west of New York City and 60 minutes north of Philadelphia.
Roughly 80% of Altitude’s clients work on a retainer model, tapping the agency’s full slate of in-house services (from SEO/SEM optimization, messaging and position strategy, content, LinkedIn lead generation, graphic design, and website build and optimization) to amplify or supplement internal marketing resources.
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Michael Woods, CEO, Firma Clinical Research
Kuno Creative
Google Reviews Rating
At a Glance
- HQ: Lorain, Ohio
- Specializes in: Inbound marketing, SEO, HubSpot Onboarding
- Top Industries: Technology, Healthcare, Industrial
- Top Clients: Aramark, Ritter Communications, iOFFICE
- Website: https://www.kunocreative.com/
Kuno started in 2009 as a marketing agency dedicated to offering tailored marketing solutions for B2B firms. Their services include marketing, digital advertising and content creation designed to meet the unique requirements of B2B business across a swath of technical industries, from healthcare to sustainability to manufacturing.
Kuno stands out in crafting marketing strategies that leverage cutting-edge technologies and trends to deliver results for clients, especially those that need to generate inbound leads. They have a track record of delivering ROI and aiding companies in achieving their marketing objectives.
Velocity
Agency Rating
At a Glance
- HQ: London, United Kingdom
- Specializes in: Content Strategy, Creative Services, Performance Marketing, SEO, Digital Development & Websites, Marketing Operations, and Campaigns
- Top Industries: Technology and SaaS, Financial Services, Industrial and Manufacturing
- Top Clients: Amazon, CID, Citrix, Demandbase, Webhelp, GEOTAB, Glance, Hubspot, Solita, LiveRamp
- Website: https://velocitypartners.com/
Velocity Partners is a B2B marketing agency that excels in integrating strategy, creativity, and performance to help ambitious marketers build brands, generate leads, and drive growth. They specialize in clear-eyed marketing strategies, heart-skipping creativity, and revenue-building performance. Their services include comprehensive marketing strategy development, creative services ranging from digital design to razor-sharp writing, and performance services that encompass campaign planning, analytics, and marketing operations. Velocity Partners is dedicated to helping clients achieve measurable results through crafted and connected marketing efforts.
When clients work with Velocity Partners, they receive a comprehensive B2B marketing approach that integrates strategic problem-solving, creative execution, and performance optimization. This includes clear marketing strategies, compelling and innovative creative content, and data-driven performance campaigns. Clients benefit from a seamless blend of these services to drive brand growth, generate leads, and achieve measurable marketing success. Velocity Partners focuses on delivering high-impact marketing that aligns with client goals and drives significant business outcomes.
Thomas Marketing Services
Agency Rating
At a Glance
- HQ: New York City, New York
- Specializes in: Industrial Marketing Strategy, SEO (Search Engine Optimization), Content Marketing, Email Marketing, PPC (Pay-Per-Click) Advertising, Web Development and Design, Social Media Marketing, Lead Generation and Management
- Top Industries: Manufacturing, Industrial Equipment and Supplies, Engineering and Construction
- Top Clients: 3M, Honeywell, General Electric, Siemens, Caterpillar, Parker Hannifin, Bosch Rexroth, Eaton, Rockwell Automation, ABB
- Website: https://business.thomasnet.com/
Thomas Marketing Services is the leading provider of industrial marketing, advertising, product data, and eCommerce services for manufacturing companies. They help businesses attract buyers and grow revenue.
Thomas Marketing Services provides expert insights and guides industrial businesses through the creation, execution, measurement, and optimization of digital marketing strategies. Services include website design, SEO, lead generation, content marketing, and more. The Thomas Navigator eCommerce platform, built specifically for OEMs and industrial distributors, includes support from engineers and project managers. It simplifies sourcing and specifying products for buyers and design engineers. In summary, Thomas marketing services empower manufacturers to connect with buyers, optimize their digital presence, and drive business growth.
Industrial Strength
At a Glance
- HQ: Tennessee, USA
- Specializes in: Brand Strategy, Sales Enablement, Integrated Marketing, Analytics & Insights, Content Marketing, Search Engine Optimization (SEO), Social Media Marketing, Programmatic Advertising
- Top Industries: Manufacturing, Industrial Distributors, Workforce Recruitment
- Top Clients: Duroair Technologies, Southern Metal Fabricators, Manufacturing Day, Manufacturing, Extension Partnership, Hennessy Services Network, COATS, Wearwell, PAM Transport, Landair Transportation, ProcessBarron
- Website: https://industrialstrengthmarketing.com/
Industrial Strength Marketing (ISM) is a Nashville-based full-service agency specializing in branding, modernizing, and growing businesses in the industrial sector. They excel in brand strategy, sales enablement, integrated marketing, and SEO, providing comprehensive solutions that drive significant growth and improve market presence for manufacturers, industrial distributors, and workforce recruiters. Committed to bettering those who design, make, and move the world, ISM focuses on delivering useful content, simplifying online business interactions, and solving recruitment challenges through innovative, community-focused marketing
When clients work with Industrial Strength Marketing (ISM), they receive comprehensive marketing solutions designed to enhance their brand and drive growth. ISM offers expert services in brand strategy, sales enablement, integrated marketing, and search engine optimization (SEO). Clients benefit from tailored marketing strategies that generate demand, improve online visibility, and streamline sales processes. Additionally, ISM provides insightful analytics and innovative content marketing that engages target audiences at every stage of the buyer journey. This holistic approach helps clients in the industrial sector achieve significant growth, improve market presence, and solve recruitment challenges effectively
Godfrey
Agency Rating
At a Glance
- HQ: Lancaster, Pennsylvania.
- Specializes in: Strategy Development, Creative Services, Digital Marketing, Content Creation, Demand Generation, Media Planning and Buying, Analytics and Insights, Public Relations
- Top Industries: Manufacturing, Life Sciences, Heavy Equipment
- Top Clients: Johnson Controls, Danfoss, Emerson, Avantor, Brooks Instrument, Hypertherm, Pixelle Specialty Solutions, Sandvik Coromant, Assa Abloy, JLG Industries
- Website: https://www.godfrey.com/
Godfrey is a leading B2B marketing agency based in Lancaster, PA, specializing in creating impactful marketing solutions for industrial and manufacturing clients. Renowned for its strategic approach and innovative execution, Godfrey delivers comprehensive marketing services designed to elevate brand presence and drive business growth. Their expertise spans across various industries, helping clients achieve their marketing objectives through tailored strategies and cutting-edge digital solutions.
Clients working with Godfrey benefit from a full suite of services aimed at enhancing their brand and market reach. These services include brand strategy, digital marketing (SEO, PPC, social media), content marketing, creative services (web design, graphic design, video production), public relations, integrated marketing campaigns, marketing automation, and strategic consulting. Godfrey’s holistic approach ensures clients meet their business goals with measurable results and increased market visibility.
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