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The Best Marketing Agencies For Clinical Trial Vendors in 2025

CROs, site networks, and other clinical research vendors have a challenge finding the right marketing agency. There are plenty that specialize in healthcare and consumer drug marketing, but the clinical trials ecosystem requires a very different, industry-fluent skillset. These five stand out for their strategic and tactical strength in drug development and contract services.

Altitude Marketing: Life Science Marketing Agency
CG Life Logo
Signal Logo navy blue
Stark/Raving Health logo in black
Navazon logo in black and orange

Why is it challenging for clinical trials vendors to find the right marketing agency?

Most marketing agencies chase volume; the more impressions, views, and clicks they generate, the more successful they consider their campaigns. They also lack scientific domain expertise.

 

But there is a finite amount of qualified prospects in the clinical trial ecosystem, and those prospects demand industry fluency. A CRO targeting decision-makers at Tier 1 pharmas may need to reach a few thousand people. Executing the right channel and language required to resonate with that buyer is beyond the capability of most agencies, particularly those with consumer-facing clients.

 

That is why there are only a few agencies in the world with both the scientific and tactical acumen to drive success for clinical trials vendors. Below, we have sourced the best, each vetted for both their engagement model and previous experience.

The Best Marketing Agencies for Clinical Trial Vendors

Methodology: How We Picked the Best Marketing Agencies for Clinical Trial Vendors

We evaluated dozens of marketing agencies for clinical trial vendors, ad agencies and marketing companies to build this list. Likewise, we looked at nearly a dozen individual factors, including marketing skills, manufacturing-specific client base, SEO and SEM footprint, marketplace reputation and brand quality. The best agencies should be highly visible in marketing channels, have plenty of loyal clients, and demonstrate clear understanding of clinical trial subject matter. We believe this list of the best marketing agencies for clinical trial vendors showcases the best of the best in your industry.

Making a decision on the best life science marketing agencies

Best Overall Marketing Agency for Clinical Trial Vendors: Altitude Marketing

Altitude Marketing Homepage

Agency Rating

At a Glance

  • HQ: Emmaus, Pennsylvania
  • Specializes In: Full-Service Integrated Marketing, Lead Generation, Branding, SEO, Web Design, PPC
  • Top Clinical Trial Vendor Clients: Wuxi AppTec, LGC Group, Brany IRB, NeuroDex, Discovery Life Sciences, Indero CRO
  • Markets Served: North America, Europe, APAC
  • Website: https://altitudemarketing.com

Altitude has served vendors that specialize in clinical trials, attracting a client profile of global and national corporations including pharmaceutical and biotechnology companies, medical device manufacturers, contract research organizations (CROs), contract development and manufacturing organizations (CDMOs), clinical trial sites, and regulatory affairs teams. With an average client-retention rate of 3 years (two years longer than the industry average), Altitude excels at synthesizing complex ideas and influencing niche decision makers.

The fully integrated agency specializes in building lead generation strategies and pipeline growth tactics for companies with long sales cycles and large average contract values. The full-time and in-person team of 35 is based 90 minutes west of New York City and 60 minutes north of Philadelphia.

Roughly 80% of Altitude’s clients work on a retainer model, tapping the agency’s full slate of in-house services (from SEO/SEM optimization, messaging and position strategy, content, LinkedIn lead generation, graphic design, and website build and optimization) to amplify or supplement internal marketing resources.

CONTACT ALTITUDE

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Ready to work with a better kind of life science marketing agency? Altitude will raise your awareness among decision-makers, build your brand, drive leads and fill your pipeline. Fill out the contact form and we’ll be in touch with you within one business day.

Altitude is a key part of our team – collaborative, dedicated, strategic and insightful. They play a critical role raising awareness of our value to the market.
Michael Woods, CEO, Firma Clinical Research

CG Life

CG Life

Agency Rating

At a Glance

  • HQ: Chicago, United States
  • Specializes in: Brand Development, Market Shaping, Go-To-Market Planning, Omnichannel Activation, Analytics & Insights, Public Relations, Content Development and Marketing, Digital Marketing
  • Top Industries: Life Sciences, Medical Devices, Fine Chemicals, and Contract Research/Manufacturing.
  • Top Clients: Allucent, Illumina, Emendo Bio, Sartorius, Pfizer, Bio-Rad, Merck, Thermo Fisher Scientific, QIAGEN, Agilent Technologies
  • Website: https://www.cglife.com/

CG Life is a leading life science and healthcare marketing agency that excels in integrating scientific understanding with creative marketing strategies. They specialize in brand development, market shaping, go-to-market planning, omnichannel activation, and analytics & insights. By combining branding, medical communications, and omnichannel marketing, CG Life effectively brings innovative therapies to market, supporting notable clients such as Illumina, Pfizer, and Thermo Fisher Scientific. Their science-centered creativity and commitment to innovation make them a trusted partner for life science companies worldwide​

When clients work with CG Life, they receive a comprehensive suite of marketing services tailored to the life sciences and healthcare sectors. These include brand development, market shaping, go-to-market planning, omnichannel activation, and analytics & insights. Clients benefit from CG Life’s science-centered creativity, strategic expertise, and commitment to innovation, ensuring effective communication and engagement with their target audiences. This holistic approach helps bring innovative therapies and products to market successfully, supporting notable clients such as Illumina, Pfizer, and Thermo Fisher Scientific in achieving their business objectives​

Navazon

Navazon Digital homepage with the tagline "Your Success Starts Here" in bold white letters on a black background.

Agency Rating

At a Glance

  • HQ: Woodland Hills, California 
  • Specializes in: Branding, Digital Marketing, Graphic Design, Software Development, Video Production, Website Design
  • Top Industries: Clinical Research Marketing, Health Providers, Behavioral Health Marketing, eCommerce, Real Estate and Attorneys & Law Firms
  • Top Clients: San Diego Clinical Study, 310 Clinical Research, Noble Clinical Research
  • Website: https://www.navazondigital.com/

Navazon Digital is a premier digital marketing agency based in Los Angeles, CA, specializing in providing customized marketing solutions for businesses across various industries, including healthcare, clinical research, and legal services. With a commitment to driving measurable results, Navazon Digital leverages innovative strategies to enhance brand visibility, generate leads, and accelerate business growth. Their expertise in performance marketing and data-driven campaigns ensures clients achieve their marketing goals effectively.

Clients partnering with Navazon Digital gain access to a comprehensive suite of services designed to amplify their online presence and increase customer engagement. These services include search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, website design and development, video production, branding, and reputation management. By offering tailored marketing strategies and utilizing advanced analytics, Navazon Digital empowers businesses to navigate competitive markets, improve ROI, and expand their reach.

Signal

Signal website homepage displaying who they are and what they do

Agency Rating

At a Glance

  • HQ: Silver Spring, Maryland
  • Specializes in: Marketing Strategy, Market Research, Content Strategy, Social Media Management, Marketing Automation, Analytics, Visual Identity, Content Development, Graphic Design, Video Production, Web Development, UX/UI Design, CMS Integration, Application Development, and API Development.
  • Top Industries: Clinical Researcb, Medical Device, Pharma, Biotech, Real Estate, Agriscience, Manufacturing, Higher Education, Healthcare, and Life Sciences. ​
    Signal
  • Top Clients: CliniStart, IQVIA, Veristat, Science 37
  • Website: https://signalinc.com/

Signal Inc. is a premier provider of digital marketing, creative, and technology solutions, specializing in delivering impactful results for businesses across diverse industries. They help brands engage their target audiences and achieve measurable success through innovative strategies and cutting-edge technologies.

Signal Inc. offers comprehensive services, including brand strategy, market research, content development, UX/UI design, and web development. Their team focuses on crafting tailored marketing campaigns, creating dynamic visual identities, and optimizing user experiences to drive growth. Signal’s expertise extends to integrating marketing automation tools, developing custom applications, and ensuring seamless API integration.

With a focus on delivering scalable solutions for businesses in healthcare, manufacturing, real estate, and more, Signal Inc. empowers companies to amplify their digital presence and stay ahead of the competition.

Stark/Raving Health

Purple homepage

Agency Rating

At a Glance

  • HQ: Boston, MA
  • Specializes in: Study Branding, Study Materials. Website & Prescreeners, Video Production, Media Outreach, Referral Management, Analytics & Reporting, Project Management
  • Top Industries: Clinical Trial, Life Sciences, Healthcare, Technology, Renewable Energy
  • Top Clients: Red-C Studies, 
  • Website: https://stifel-marcin.com/

Stark/Raving Health is a specialized marketing agency focused on clinical trial promotion. Based in the U.S., they provide comprehensive marketing strategies that enhance clinical trial visibility, increase patient recruitment, and drive engagement with the right participants. Their deep expertise in the healthcare and life sciences industries allows them to create tailored campaigns that speak directly to the needs of clinical trial sponsors, contract research organizations (CROs), and other stakeholders. They are not a clinical trial vendor but instead focus on promoting clinical trials to ensure they reach the right audience, optimizing recruitment and streamlining trial operations.

When clients work with Stark/Raving Health, they benefit from a full suite of marketing services designed to increase trial enrollment and awareness. Their services include targeted digital marketing campaigns, patient engagement strategies, and content creation focused on educating and attracting participants. Stark/Raving Health uses a data-driven approach to ensure their marketing efforts are effective, helping clinical trials succeed by reaching qualified participants efficiently. With a focus on clear communication and strategic promotion, Stark/Raving Health helps clinical trials gain the attention they deserve, ultimately contributing to the successful execution of trials and the advancement of medical research.

Ready to work with one of the best marketing agency for Clinical Trial Vendors?

We help leading clinical trials vendors blow away their marketing goals. Get in touch to learn what Altitude Marketing can do for your company.