Altitude Marketing turns 18 this year. In that time, we've learned a few things ... like these 9 leadership lessons for B2B companies.
Jennifer O’Leary joined Altitude Marketing as the PR and Social Media intern in 2014.
Graduation at Lehigh University was around the corner for O’Leary. With a couple of internships already under her belt, O’Leary thought she would enjoy the last semester of her senior year with little responsibility. However, when Altitude President Andrew Stanten went to speak at one of her marketing classes, O’Leary thought an internship at Altitude would be an awesome opportunity to gain additional real-world experience.
“My internship experience with Altitude was – by far – the most hands-on experience I had during my college years,” said O’Leary. “I was actually writing public relations and social media content and articles for Altitude and for its clients that, after being reviewed by my manager, would make their way to be used by the client. I never imagined myself working for a company so focused on technology, but I learned so much about the industry that I started my career at a leading tech business. Altitude really transitioned my career path and helped me find my passion.”
My internship experience with Altitude was – by far – the most hands-on experience I had during my college years.
After O’Leary’s internship with Altitude, she applied for IBM’s entry-level consulting program on a whim. Thinking she wouldn’t stand a chance, O’Leary got the offer, which was the start of her flourishing career path. She worked with IBM for three years, and became deeply involved with client needs including business analysis, marketing strategy, and campaign/project management.
After her time at IBM, O’Leary moved on to Morgan Stanley to serve as a technology talent strategy analyst. There, she works in the technology management group, helping to ensure the organization is prepared and ready to keep up with the ever-evolving technology landscape.
“I am still so grateful for my internship experience at Altitude Marketing,” said O’Leary. “During my interview with Morgan Stanley, I talked about it just as much as my three-year job at IBM. It was my first taste of really being focused on clients and their experiences.”