We're Hiring: Sr. Content Marketing Specialist

Altitude Marketing is seeking a full-time Sr. Content Marketing Specialist to help us deliver exceptional content for our growing roster of manufacturing, tech, and life sciences B2B clients. If you love writing, researching, and producing high-quality work that drives website traffic and generates leads, we want to hear from you.

About the Role

As Sr. Content Marketing Specialist, you will be responsible for defining content strategies for Altitude clients as well as writing and developing a range of content types: website pages, ad copy, guides, blogs, feature-length articles, video scripts, landing pages, case studies, and more. You’ll also work closely with clients and subject matter experts, conducting interviews to bring technical and complex topics to life.

This role is heavily focused on content creation but also involves assisting in the development of client brand and campaign messaging, collaborating closely with design and digital marketing teams, and analyzing and learning from performance metrics to ensure continuous improvement.

By the way, this is a writing-heavy role. So your cover letter matters.

Key Responsibilities

Content Strategy

Develop content strategies that align with clients’ marketing goals and budget
Build and maintain editorial calendars with relevant and potential content topics
Work closely with the Digital Marketing team to assess content effectiveness—via SEO and lead generation metrics—and determine necessary adjustments

Content Creation

Serve as primary writer on assigned clients, producing content for a variety of marketing needs
Work closely with the Design team to ideate and iterate multimedia content, including videos, infographics, and interactive assets
Collaborate with the Brand team in the development of brand- and campaign-level messaging
Research and map SEO keywords to content topics
Proofread and review content as necessary to ensure quality

Client Engagement

Attend client meetings, including kickoffs, weekly status updates, reporting reviews, and subject matter interviews
Present a variety of deliverables to clients, including content-specific strategies and pitches, as well as larger integrated marketing plans with the full account team.

Content Distribution & Optimization

Distribute blogs and other content in respective channels as necessary, including website, social media, email marketing, and trade media platforms
Draft social media posts for content you produce
Build-out email newsletters with content you produce
Track content KPIs (traffic, organic keywords, conversions, etc.)

Team Collaboration

Follow all company SOPs
Contribute to a high-performing, solutions-oriented team culture
Bring a positive, proactive attitude to every meeting

Background Should Include:

Bachelor’s degree in Journalism, English, Marketing or similar
5+ years of relevant content writing experience
Strong writing, editing, and verbal communication skills
Detail-oriented with ability to handle various tasks simultaneously under multiple deadlines
Self-motivated, coachable, and eager to learn and grow