Marketing Elements Used
Building a brand is a tricky feat. But, building a brand when that brand is composed of dozens of different distinct business units, and then making sure that the unified visual and digital user journey remains a compelling and unique experience? Well, that sounds like a job for Altitude.
Patrick, the most trusted name in all things related to recreational vehicles, modular housing materials, and too many other areas to mention, needed to put a new face to its growing family of products and solutions. Armed with an already exceptional brand presence, Altitude refreshed the visuals associated with Patrick and created a one-of-a-kind digital narrative to tell the whole Patrick story while making it easy for Patrick’s customers to find their own avenues for exploration throughout the website. Those brand elements found their way through many other applications, ranging from annual reports to corporate identity materials, and the story Altitude helped craft has aided the Patrick family’s continued growth.
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