How to Start a B2B Content Marketing Program
It takes time and effort to start a B2B content marketing program, but when done right, it can have a significant impact on your bottom line. Here’s how.
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B2B Marketing Blog
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Build a Marketing Dashboard in Google Data Studio (w/ Videos)
A step-by-step, video-based tutorial on building a marketing dashboard in Google Data Studio.
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Throwing Spaghetti at the Wall: Why ‘Agile Marketing’ Won’t Build Your Brand
Being inspired by agile software development has its benefits when it comes to marketing, but it also comes with real risks if you’ve not fully developed your marketing foundation.
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Google Chrome Ad Blocker for Marketers: Should We Panic?
Google updated its rules again and its target this time is ads. Find out if you should be worried and what you need to know to get compliant.
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The Diary of an Intern: Hallie Richie
Altitude’s spring intern, Hallie Richie, provides an overview of her experience … and the lessons she’ll take with her.
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EU Marketing Rules: Google’s $5B Fine & Its Impact on Digital Marketers
The EU is threatening to hit Google with a $5 billion fine. Here’s the impact for EU marketing rules, GDPR and digital advertising.
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Marketing Data Visualization: Lessons from the All-Star Game
Learn how and when to use bar chart, time series and area charts in your marketing data visualization efforts.
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GDPR One Week In: A Marketer’s Guide
The GDPR era in Europe began a week ago. Are you doing enough to ensure your marketing efforts will stay compliant going forward?
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You’re Ready to Go Global…But Is Your Website? 6 Steps to Smart Website Localization
Taking your business global is exciting … and a little intimidating. Here’s how to ensure your 24/7 business card — your website — ensures a positive first impression.
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Where Are They Now? Former Altitude Intern Jennifer O’Leary
Jennifer O’Leary reflects on the experience, lessons, opportunities and relationships she gained while interning at Altitude, guiding her career path towards tech business.
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This Year’s 5 Hot Web Trends … And Their Practical Applications
When it comes to web design, there are two words that stick out: “Wow me.” Without fail, I have heard those two words emerge from a client’s lips at least once a year for the last (actual years redacted) years I’ve spent as a designer. That quote is usually accompanied by words like “provocative,” or […]
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Get a Marketing Internship with These 5 Tips
Follow these tips and you’ll be on your way to landing an internship that will get you on a strong professional path … and will make your friends jealous of your super cool summer job.
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