4 Insanely Awesome Unbounce Features You Probably Didn’t Know About
Unbounce does more than build landing pages. Check out these 4 Unbounce features you probably never knew existed. AI! AMP! And more!
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B2B Marketing Blog
CAPTCHA Explained: 3 Things You Didn’t Know
If you’re reading this, you’re probably human, and you definitely use the web. If both are true, you’ve interacted with CAPTCHA systems. You know, those twisty letters, picture grids and “I’m Not a Robot” checkmarks. But there’s more to CAPTCHA than meets the eye. In this post, we’ll dive deeper into the what, why and
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LGPD Guide for B2B Marketers [Updated]
It’s been a big two years for data privacy regulations. Here comes another: Brazil’s LGPD.
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UX for SEO, or Why You Hate Recipe Sites
UX is the #1 ranking factor on Google. So why do those horrible recipe sites do so well? An explanation … and a bold prediction.
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5 Things You Didn’t Know Zapier Could Do [Automation for B2B Marketers]
Pretty much every B2B marketer knows Zapier. But did you know it has these five cool features? (Also, Adam learns what “Mercury in Retrograde” is.)
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Building a Better SaaS Product: Tips from an Expert at Unbounce
You can’t market a bad product effectively. We asked Unbounce’s Director of Product Management how they built something awesome.
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How to Pick the Right Yoast Focus Keyphrase
Are you picking the right focus keyphrase in Yoast? We show you two common mistakes digital marketers make when choosing a focus keyphrase.
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How to Be a Publisher on HARO [Get Expert Content]
Every PR professional uses HARO as a source. But if you run a popular blog, you can be a publisher, too. It’s a great way to get expert content.
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How to Build a SaaS Partner Program: Lessons from the Experts
Building a SaaS partner program isn’t easy. But if you act on these three tips from the CEO of PartnerStack, you’ll be ahead of the game.
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How Often Should I Update My Blog? [Guide for B2B Content Marketers]
So, your B2B company has a blog. That’s great! Now comes the hard part: filling it with content. Of course, if you wanted to, you could write up a post in a half-hour and slap it on there. Or you could post two times a week … or just once every six months. Shrug? Sooner
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4 Questions to Jumpstart Your Content Planning Sessions
Content marketers wear a lot of hats. They need to be able to find prospects. Convert them into leads. And then actually retain them. It’s a complex journey, but this entire process can be traced back to one originating point: the content planning session. If the process we described wants to have any hope of
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The 6 B2B SEO Information Sources We Read Every Day
If you’re a digital marketer, you know how fast things change. If you’re not keeping up, you’re falling being. And nowhere is that more true than in SEO. Now, we’ve argued before that search engine optimization isn’t about shiny objects. There are certain aspects that are timeless. Chief among these is the need to create
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