When it comes to websites, “slow and steady wins the race” is the absolute worst motto to abide by.
Andrew’s sabbatical spent biking across Canada got him thinking about the future – and he came back to Altitude with a number of lessons to share.
Intern Lindsey Bray reflects on what she learned during her time at Altitude Marketing, and how her experience will assist her in future endeavors.
A shiny new marketing automation platform is a heck of a toy. But be cautious; if you take things too far, too fast and overcomplicate matters, your marketing automation initiative is as good as dead.
Using the brand messaging checklist will allow you to work through how you talk about your brand, what your brand represents, who you are trying to reach, and your position over the competition.