Some people prefer to be directed, managed, led, given a task and shown how to do it. But if you want to be an entrepreneur, fire in the belly is an absolute necessity.
In the second installment of our series on common marketing automation mistakes, we tackle the differences between marketing automation platforms and CRM systems, and why integrating the two is absolutely mission-critical.
I’m going to share 11 recent examples of email solicitations that I just hate. Some are executed poorly; some border on rude. In all cases, these examples are guaranteed to not get a response.
This is the first post in an exclusive Attitude Blog series highlighting ways to eliminate the negatives and accentuate the positives of marketing automation software.
If there’s one thing that bothers me more than anything else in this era of social media quick takes, it’s the idea of throwing criticism around without need for further explaining one’s point of view.
For any business to thrive, it’s not enough to be in the boat together, doing your own thing. You need to be working in sync with goals aligned, clear communication, an unambiguous division of labor … and…
By now, it’s pretty evident that social media is not just a nice-to-have strategy for businesses. Research has shown again and again that brands should be using social media to amplify and support brand awareness efforts.