The Helpful Content Blog

B2B marketing news, notes and tips for the life sciences, manufacturing, software and beyond.

SEO

SEO for Life Sciences: How to Outrank Competitors and Drive Organic Traffic

May 3, 2024

How-To

6 Steps to Writing a Powerful B2B Company Mission Statement (+ Examples)

January 6, 2025

Marketing Technology

Hey, Here’s an Ownr Coupon Code (15% off)

January 6, 2025

| 3 minute read

PR

Launching a New Product: 7 Steps to Make Sure You’re Ready

January 6, 2025

Sales

10 Tips for Creating a Winning B2B Sales Deck

December 13, 2024

| 5 minute read

Content Marketing, Marketing Data, Website

Metrics vs. Dimensions: Using Them in Google Data Studio

December 13, 2024

Website

What Does a Question Mark Mean in a URL?

December 13, 2024

| 3 minute read

PR

Why Do Press Releases End with -30-?

December 13, 2024

Content Marketing, SEO

‘Links Do Not Have Descriptive Text’: Fixing a Common SEO Issue

December 13, 2024

Content Marketing

‘121 Emails Per Day’: How to Use Statistics in Content Marketing

December 13, 2024

| 8 minute read

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