7 B2B Content Marketing KPIs You Should Be Tracking
Want a better understanding of your marketing effectiveness? Be sure to look at these seven B2B content marketing KPIs every day.
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Want a better understanding of your marketing effectiveness? Be sure to look at these seven B2B content marketing KPIs every day.
Read MoreB2B explainer videos are a great way to turn complex products into 60 seconds of compelling content. These 11 tips will help you get started.
Read MoreContent marketing is big business. That means you better get a handle on your B2B content marketing best practices. Here’s our expert advice.
Read MoreTimes are changing – and so should your strategy. Here are our experts’ top seven B2B content marketing trends for 2021.
Read MoreBefore you hit publish on your blog post, do these 7 things to ensure optimal performance.
Read MoreEvery PR professional uses HARO as a source. But if you run a popular blog, you can be a publisher, too. It’s a great way to get expert content.
Read MoreSo, your B2B company has a blog. That’s great! Now comes the hard part: filling it with content. Of course, if you wanted to, you could write up a post in a half-hour and slap it on there. Or you could post two times a week … or just once every six months. Shrug? Sooner […]
Read MoreContent marketers wear a lot of hats. They need to be able to find prospects. Convert them into leads. And then actually retain them. It’s a complex journey, but this entire process can be traced back to one originating point: the content planning session. If the process we described wants to have any hope of […]
Read MoreEver wanted to get started with audio content? Here’s a $200 setup that will get you sounding great in no time.
Read MoreThe pressure to write an awesome line can be overwhelming. Here, we break down one simple copywriting exercise that will help you write killer ad copy.
Read MoreThe success of any marketing initiative relies on producing plenty of content and copy. If you’re a content writer with a case of writer’s block, creating that content becomes impossible. Here’s our guide to beating writer’s block so you can get back to creating. Many of the greatest writers in history wrote only 500-1,000 words […]
Read MoreStill writing in Word? What are you doing with your life? These 13 B2B content marketing tools will change your life – and skyrocket traffic.
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