Month: November 2010

Not Just Another Internship

Altitude Marketing has its own meaning of the word, “internship.” While, yes, there were checks to deposit and filing to be done, I would not consider those tasks part of my job description whatsoever. I wasn’t standing over a copier all day, and the only coffee run I had to make was to the Keurig […]

Written by on November 18, 2010

“PR” Does Not Stand for “Press Release”

The CEO of a well-established software solutions company came to Altitude asking for public relations help. We knew we were in for a challenge when, throughout our first meeting, he kept insisting that all he needed was “three PRs a month.” By PR, he meant “press release.” Didn’t matter what the “PRs” were going to […]

Written by on November 9, 2010

Branding Your Business on Facebook

If you haven’t created your Facebook vanity URL for your brand/company page you’re making it more difficult to find and interact with your business. Here’s how to do it in a few easy steps. One of the most important things that you can do for your business is to establish a number of social media […]

Written by on November 4, 2010