Content marketers wear a lot of hats. They need to be able to find prospects. Convert them into leads. And then actually retain them. It’s a complex journey, but this entire process can be traced back to one originating point: the content planning session. If the process we described wants to have any hope of […]
If you’re a digital marketer, you know how fast things change. If you’re not keeping up, you’re falling being. And nowhere is that more true than in SEO. Now, we’ve argued before that search engine optimization isn’t about shiny objects. There are certain aspects that are timeless. Chief among these is the need to create […]
Ever wanted to get started with audio content? Here’s a $200 setup that will get you sounding great in no time.
A decade ago, the best way for B2B marketers to target a specific audience was to buy space from a publisher. If Magazine X served your buyers, you’d advertise there. It was simple … and inefficient as hell. Fortunately, digital advertising networks are here to stay. It’s now possible to reach any buyer without relying […]
You probably know Unbounce as a landing page builder. But did you know you can use it for full websites, mobile apps and more?
