What are B2B marketers doing this year with website design that they weren’t before? Well, it’s actually a lot of the same. In this episode, Alex Burdine, Director, Marketing Technology, Adam Smartschan, Chief Strategy Officer, and Drew Frantzen, VP, Creative and Web, discuss three website design trends they’re seeing so far this year. Discover website design trends […]
It’s 2022. And content marketing is still king. What’s changed and what can B2B marketers do differently with content this year? In this episode, Alex Burdine, Director, Marketing Technology, Adam Smartschan, Chief Strategy Officer, and Jeff Kotran, VP, Demand Generation, talk content marketing trends: what types of content B2B companies should try in 2022, how […]
Social media for life sciences companies is a must. This blog explains why – and provides actionable steps you can take to get started.
In this episode, learn the top email marketing trends of 2022: what’s new, what’s old and why we need to return back to serving our customer.
Email marketing has come a long way since it started almost 45 years ago. So, where are we with email today in 2022? In this blog, we cover a brief history of email and provide recommendations for the best email marketing practices to follow in 2022. Email Marketing: Brief History Mass email marketing began as […]
You probably know by now that video isn’t just for B2C companies. But where do you start? Here are four B2B video content ideas to add to your marketing content mix. As a writer, it pains me to say this. People would rather watch something than read something. That’s not to say that the written […]
