5 Things You Didn’t Know Zapier Could Do [Automation for B2B Marketers]

Pretty much every B2B marketer knows Zapier. But did you know it has these five cool features? (Also, Adam learns what “Mercury in Retrograde” is.)

Written by Adam Smartschan on June 25, 2020

Building a Better SaaS Product: Tips from an Expert at Unbounce

You can’t market a bad product effectively. We asked Unbounce’s Director of Product Management how they built something awesome.

Written by Adam Smartschan on June 25, 2020

How to Be a Publisher on HARO [Get Expert Content]

Every PR professional uses HARO as a source. But if you run a popular blog, you can be a publisher, too. It’s a great way to get expert content.

Written by Claire Brucher on June 5, 2020

How to Build a SaaS Partner Program: Lessons from the Experts

Building a SaaS partner program isn’t easy. But if you act on these three tips from the CEO of PartnerStack, you’ll be ahead of the game.

Written by Adam Smartschan on June 4, 2020

How Often Should I Update My Blog? [Guide for B2B Content Marketers]

So, your B2B company has a blog. That’s great! Now comes the hard part: filling it with content. Of course, if you wanted to, you could write up a post in a half-hour and slap it on there. Or you could post two times a week … or just once every six months. Shrug? Sooner […]

Written by Jack Carnahan on June 3, 2020