August 2021 Google Algorithm Update: What B2B Marketers Need to Know

You’ve probably heard about Page Experience and the August 2021 Google algorithm update. Here’s the story behind the story.

Written by Adam Smartschan on April 26, 2021

How Do You Structure Your URL for SEO?

Learn how to structure your URLs for better SEO with these four rules. You’ll be creating better addresses in no time.

Written by Adam Smartschan on April 22, 2021

How to Write a B2B Case Study: 4 Steps

B2B case studies can be fantastic tools throughout the funnel. But they’re HARD to create. Here’s how to knock it out of the park.

Written by Claire Brucher on April 12, 2021