Altitude is the top B2B-only marketing agency serving the life sciences, industrial and technology spaces. When global leaders need to build brands, drive leads and hit their targets, they trust Altitude.
Don’t be the B2B marketer who misses the comments on their LinkedIn sponsored post. Here’s how to see who’s talking – and how to respond to them.
Your logo is not your brand. But it IS reflective of your brand. Here’s how to build both and get real results.
The pressure to write an awesome line can be overwhelming. Here, we break down one simple copywriting exercise that will help you write killer ad copy.
Developing a new product and ensuring its successful launch are two very different undertakings. Here’s how to ensure your hard work in the development phase kicks off successfully with a strategic launch plan.
Note: This blog was updated January 2025. This year, most of consumer internet traffic was composed of online videos, placing platforms like YouTube, TikTok and Instagram at the center of digital marketing strategies. In this post, we look at 4 popular types of B2B video content that every B2B company should know and how (and […]
Note: This blog was updated January 2025. Have you ever scrolled through a website or viewed an advertisement and asked yourself, “What does this company even do?” That’s a telltale sign that the company you’re discovering lacks a clear and central company mission statement. Here’s what this means, why it matters for B2B companies, and […]
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